Employment Opportunities at North Central College
Director of Enrollment Operations and CRM
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Posting Details
Position Information
Posting Number S000975
Position Title Director of Enrollment Operations and CRM
Department Enrollment Marketing
Division Enrollment Management and Marketing
Supervisor Title Vice President for Enrollment Strategy
Status Full Time Regular
Salary Range $70,000 - $80,000
Position Summary The Director of Enrollment Operations and CRM leads the strategic development, optimization, and management of North Central College's enrollment technology infrastructure, data systems, processes, and data analysis across all entry types (undergraduate and graduate).Reporting directly to the Vice President for Enrollment Strategy and partnering closely with the Director of CRM Strategy and Institutional Insights, this role serves as enrollment management's primary system administrator and strategist for Slate. The Director manages critical, high-volume data bridges—specifically between Slate, Centralized Application Services (CAS) platforms, other external platforms/vendors, and Ellucian Colleague—ensuring a seamless flow of data. This leader supervises a team dedicated to application processing, communication infrastructure, data integrity, and data analysis, transforming complex technical systems into high-efficiency workflows that support the institution's enrollment goals.
Description of Key Responsibilities Core Responsibilities
1. CRM Strategy and Slate System Administration (35%)
Comprehensive System Partnership: Act as enrollment management's
primary Slate leader, partnering with the Director of CRM Strategy and
Institutional Insights on database architecture, configuration, user
permissions, and release management for all enrollment types.
Unified Workflow Optimization: Build, refine, and maintain distinct
application workflows, Reader bins, and conditional evaluation forms
tailored to the varying needs of undergraduate and graduate programs.
Rule Governance and Automation: Maintain clean rule architecture using
exclusivity groups. Automate checklist mapping, document processing, and
bin movement to minimize manual processing touches.
Environment Testing: Assist in systemic updates, configuration
changes, and new feature deployments using Time Warp and test environments
prior to production release.
2. Prospective Student and Influencer Communication Architecture (20%)
Omnichannel Communications: Technical design, execution, and
automation of communication protocols using Slate Deliver (email, SMS,
and print) targeting prospective students and their key influencers
(parents, families, employers, high school counselors and community
college counselors).
Audience Segmentation: Leverage Configurable Joins and custom fields
to build complex population segments, ensuring highly targeted messaging
based on student type, academic interest, and influencer relationship.
Dynamic and Portal Experiences: Develop, maintain, and test custom
Slate Portals and dynamic content blocks that serve personalized
enrollment checklist steps and engagement opportunities to both students
and their influencers.
Protocol Quality Assurance: Implement rigorous testing protocols for
all communication campaigns, tracking metrics like bounce rates, opt-outs,
and click-through rates to ensure message deliverability and compliance
(CAN-SPAM, TCPA).
3. CAS, SIS Integration, Operations and Data Integrity (20%)
Multi-System Integration: Oversee, audit, and optimize data
integrations across the enrollment ecosystem, specifically managing data
routing among CAS platforms, external vendors, Slate, and Ellucian
Colleague.
CAS Data Mapping: Manage the ingestion of external CAS applications,
transcripts, and test scores into Slate, maintaining accurate custom
source formats and mapping layouts.
Ellucian Colleague Synchronization: Maintain the primary data bridge
to the institutional SIS (Colleague) for prompt student ID generation,
bio-demographic updates, and matriculation data processing.
Process Engineering: Evaluate the enrollment funnel continuously to
eliminate operational bottlenecks, reduce application turnaround times,
and scale processing capabilities.
Data Hygiene and Security: Supervise automated data-scrubbing
routines, duplicate record management, address validation, and standard
compliance rules to ensure a single, accurate source of truth in Slate and
Colleague.
Data Governance: Participate in ongoing institutional data governance
and data platform development in collaboration with Information Technology
Services and Institutional Effectiveness teams.
Team Leadership: Manage, mentor, train, evaluate, and professionalize
a team of operations coordinators, data specialists, and application
processing staff.
4. Analytics and Reporting (15%)
Executive Insights: Provide the Vice President for Enrollment Strategy
with real-time data, predictive funnel tracking, and volume forecasting to
inform institutional strategy using Slate and other institutional data and
reporting systems.
Strategic Reporting: Build, maintain, and analyze queries and visual
dashboards to track recruitment KPIs, application volume, communication
engagement, and conversion metrics.
5. Training and Cross-Campus Collaboration (10%)
Recruiter Enablement: Create clear system documentation and lead
regular training sessions for admissions staff, coaches, and faculty
reviewers.
Stakeholder Alignment: Act as the primary operational liaison between
Enrollment Strategy, ITS, the Registrar, and Institutional Research to
align practices and processes.
Required Knowledge, Skills and Abilities Required Knowledge, Skills, and Abilities
Advanced knowledge of enrollment operations, CRM systems, and student information systems in higher education.
Advanced knowledge of Slate administration, including Configurable Joins, Rules, Reader, Deliver, portals, data imports, permissions, and workflow automation.
Knowledge of data integrations, file mapping, data governance, data integrity, and information security practices.
Strong analytical and problem-solving skills, including the ability to build and interpret complex queries, reports, dashboards, and enrollment data.
Ability to evaluate processes, identify efficiencies, and develop scalable automated workflows.
Strong technical troubleshooting skills across systems, integrations, data, and business processes.
Strong leadership and supervisory skills with the ability to train, mentor, and develop staff.
Ability to manage multiple priorities and complex projects in a high-volume environment while maintaining accuracy and meeting deadlines.
Strong written and verbal communication skills with the ability to explain technical information to technical and non-technical audiences.
Ability to collaborate effectively across departments and build productive working relationships.
Ability to exercise sound judgment, discretion, initiative, and attention to detail when handling sensitive information.
Ability to adapt to changing technology, enrollment priorities, and institutional needs.
Required Qualifications
Education: Bachelor's degree from an accredited institution.
Experience: Minimum of 5 years of progressive experience in
institutional data management, enrollment operations, or higher education
admissions.
Slate Expertise: At least 3 years of hands-on experience as a Slate
Administrator (Slate Captain) with deep knowledge of Configurable Joins,
Rules, Reader architecture, and Slate Deliver.
Integration Experience: Proven technical experience managing automated
data imports, custom file mappings, and data translations from external
application platforms (e.g. CAS).
Communication Management: Demonstrated experience building multi-
tiered, automated communication tracks utilizing dynamic content and
variable recipient mapping.
Analytical Skills: Advanced proficiency in data analysis, database
management, and building complex queries.
Preferred Qualifications
Education: Master's degree in data analytics, business administration,
or a related field.
Systems Experience: Direct experience managing complex data
integrations, field mapping, and troubleshooting across Slate, CAS, and
Ellucian Colleague.
Influencer Marketing Tech: Experience mapping parent/influencer
records to student records in Slate to execute sophisticated relational
marketing strategies.
Leadership: Prior experience managing professional staff and leading
cross-functional software optimization projects.
Distinguishing Characteristics The Director of Enrollment Operations and CRM is a strategic and technical leadership position responsible for ensuring enrollment systems, data, and operational processes effectively support the College's recruitment and enrollment goals.
The position serves as a key resource for enrollment technology and
operations, with primary responsibility for Slate administration, system
integrations, data integrity, workflow optimization, and operational
efficiency. The Director combines technical expertise, analytical thinking,
and leadership to improve processes, resolve complex system and data issues,
and develop scalable solutions.
This role works closely with Enrollment Strategy, Information Technology
Services, the Registrar, Institutional Effectiveness, and other campus
partners while leading and developing staff responsible for enrollment
operations, data management, communications, and reporting.
Education/Training Bachelor's degree from an accredited institution.
Experience Minimum of 5 years of progressive experience in institutional data management, enrollment operations, or higher education admissions.
Licenses or Certifications
Is This a Temporary Position? No
Employment Conditions An offer of employment is contingent upon successful completion of the College's background screening process.
Number of Vacancies 1
Posting Detail Information
EEO Statement North Central College is an Equal Opportunity Employer committed to increasing the diversity of our workforce. NCC provides reasonable accommodation to applicants with disabilities where appropriate. If you need reasonable accommodation for any part of the application or hiring process, please notify the Office of Human Resources. Determinations for reasonable accommodation will be made on a case-by-case basis.
Close Date
Open Until Filled Yes
Additional Information The pay offered to the selected candidate will be determined based on factors including (but not limited to) the candidate's experience, qualifications, and training.
North Central College provides a comprehensive benefits package, which
includes:
All-inclusive medical, dental and vision group insurance
Health and dependent care savings plans
Employer-paid life, AD&D and disability group insurance
403(b) retirement plan with employer contributions
Employee assistance plan resources
Tuition waiver for full-time employees, spouse and dependent children
Generous paid time off plans, including 3 weeks vacation to start
15 paid holidays per year, including 5 days during NCC Winter Break
Free access to campus health center, fitness and athletic facilities, and
library
Posting Supplemental Questions
Required fields are indicated with an asterisk ().
Are you authorized to work in the US?
YES
NO
Will you now or in the future require sponsorship for work authorization?
YES
NO
Applicant Documents
Required Documents
Resume
Cover Letter/Letter of Interest
Optional Documents
