Student Recruitment Marketing Manager

University of York
February 06, 2025
Contact:N/A
Offerd Salary:£36,924 - £45,163
Location:N/A
Working address:N/A
Contract Type:Other
Working Time:Part time
Working type:N/A
Ref info:N/A
Student Recruitment Marketing Manager

Department

Faculty of Social Sciences

Salary

£36,924 - £45,163 per year (Reduced pro-rata for part time working)

Grade

Grade 6

Contract status

Open

Hours of work

Part-time

Based at

University of York campus (with some remote working options available)

Interview date

To be confirmed

Posted Date

17/01/2025

Apply by

06/02/2025

Job Reference

13801

Documents

  • 13801 Job Description.pdf (PDF, 917.27kb)
  • Role Description Department

    The School for Business & Society (SBS) will be at the forefront of the University of York's Strategy for Public Good. It is an interdisciplinary school with a shared purpose. Combining the collective strengths from the former University of York Management School and the Department of Social Policy & Social Work provides a unique opportunity, working collectively with sta¿ and students and our partners to pioneer impactful interdisciplinary research and teaching for public good, delivering inclusive growth. Fusing of our disciplines together provides a unique intellectual opportunity to tackle shared grand challenges.

    Role

    This is a part-time role at 0.8 FTE in the Faculty of Social Sciences (based in the School of Business and Society). The School Marketing Manager reports directly to the Head of Faculty Marketing and Recruitment, (Social Sciences), who is part of the External Relations Directorate, whilst being based in the School of Business and Society. This approach gives you the best of both worlds- an inspiring academic environment and the professional expertise of working in a specialist marketing spoke community. In addition to colleagues within their own team, the post holder is expected to have regular interactions with various central ‘hub' teams and academic stakeholders, collaborating with recruitment, admissions, digital, media, and communications teams across External Relations, Marketing, Recruitment, Admissions and Outreach (MRAO), and International Recruitment Partnerships and Mobility (IRPM) to support the University of York's vision.

    In this role, you'll be responsible for primarily developing and executing localised marketing and conversion strategies for the School. You will manage the School's Digital and Social media Coordinator and collectively deliver a wide range of marketing and conversion activities from lead generation campaigns, recruitment events, brand management, and conversion activity to social media and brand awareness activity. The Faculty of Social Sciences has a strong marketing foundation, and as the Student Recruitment and Marketing Manager, you'll enhance our efforts with your leadership, critical thinking, and communication skills.

    Skills, Experience and Qualifications
  • Experience in market planning and implementation
  • Thrive in fast-paced environments and relish cross-function and collaborative working and managing multiple stakeholders.
  • You will have experience in managing and prioritising a varied workload whilst working accurately under pressure.
  • You will have experience of and enjoy working across all channels within the full marketing mix in order to create impactful marketing and conversion outcomes.
  • Line management experience
  • Taking ownership for / Hold a significant role in the delivery of distinct pieces of work e.g. leading a project
  • Gather, analyse, interpret and report complex data/information
  • Use digital technologies including Google applications and/or Microsoft Office
  • Communicate effectively in verbal and written formats, including the use of a variety of digital tools
  • Interview date: To be confirmed

    For informal enquiries: Sofia Costa ([email protected])

    The University strives to be diverse and inclusive – a place where we can ALL be ourselves.

    We particularly encourage applications from people who identify as Black, Asian or from a Minority Ethnic background, who are underrepresented at the University.

    We offer family friendly, flexible working arrangements, with forums and inclusive facilities to support our staff. #EqualityatYork

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