Social Media and Content Advisor
Job No.: 568484
Work type: Fixed Term
Full time, Fixed-term (1 year) / Located at Melbourne (Bundoora)
Campus
Salary range HEO6 - $91,140 - $98,333 (dependent on experience)
Become an integral member of the social media team & raise La Trobe's
social media profile
About the position
The Social Media and Content Advisor is responsible for assisting in the
management of La Trobe's most high-profile social media accounts, creating
high quality digital content and engaging with key stakeholders including
prospective students, current students, partners and staff.
Reporting to the Social Media Manager, the successful incumbent will focus on
raising the profile of La Trobe University across diverse audiences
(including international) while protecting its reputation across a multi-
channel communications environment.
Some of your key duties will include:
Plan, curate and produce creative, informative and engaging digital
content (video, graphic design and copywriting) for official social
media channels representing La Trobe as well as for other platforms as
required for a range of markets and audiences including international.
Coordinate and deliver outstanding social media customer service on La
Trobe's official social media channels.
Evaluate, measure and report on the performance of social content,
campaigns and strategies.
Contribute to social media elements of campaigns, working with
stakeholders from across the University.
Develop a deep understanding of different key markets and stakeholders
(including international and domestic) in order to develop targeted
content that resonates with those audiences.
Skills and Experience
Degree with subsequent relevant experience to consolidate the theories and
principles learned, or extensive experience, leading to either the
development of specialist expertise or to the development of broad
knowledge in an administrative field, or an equivalent alternate
combination of relevant knowledge, training and/or experience.
Qualifications in communications, media, marketing, public relations,
professional writing, or another related field and/or 2-3 years'
experience in social media and development of digital content (written,
multimedia).
Exceptional written and multimedia (video, design & photography) skills
supporting the creation and preparation of written, image & video content.
Experience representing a brand or organisation on social media
(including provision of social media customer service and drawing
insights from social media analytics).
Experience with an enterprise social media tool (including listening,
publishing and analytics).
A proven ability to operate autonomously, managing competing priorities to
achieve quality outcomes.
Please refer to the Position Description for other duties, skills and
experience required for this position.
Welcome to Bundoora campus – Please click on the video link below:
https: // f.io/KDo0ceng
Benefits
17% employer contributed superannuation
On site child care facilities
Flexible work arrangements
Discounts for staff and their family members to study a range of La Trobe
courses
How to apply
Closing date: Sunday 23rd February, 2025 @ 11:55pm
Position Enquiries: Ryan O'Connell, Social Media Manager, Email:
[email protected]
Recruitment Enquiries: Vicki Stavrou, Senior Talent Acquisition Business
Partner, Email: [email protected], Phone: (03) 9479 5191
Only candidates who hold the full rights to work in Australia are
eligible to be considered for this opportunity
Position Description below:
PD-Social Media and Content Advisor.pdf
Please submit an online application ONLY and include the following
documents:
Cover letter;
An up-to-date resume and
Response to Key Selection Criteria
Why La Trobe:
Develop your career at an innovative, global university where you'll
collaborate with community and industry to create impact.
Enjoy working on our inspiring and stunning campuses – the perfect hub
for industry, students and academics
Help transform the lives of students, partners and communities now and in
future
All La Trobe University employees are bound by the Working with Children
Act 2005. If you are successful, you will be required to hold a valid
Victorian Employee Working with Children Check prior to commencement.
