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Hong Kong University
Management/Leadership

Senior Digital Marketing and Growth Manager / Digital Marketing and Growth Manager

Hong Kong University · Hong Kong
Deadline
Nov 27, 2024
Expired
Location
N/A
Hong Kong
Employment
Other
Full time
Reference
N/A
Posted Oct 28, 2024
Offered salaryNegotiation

About the role

Senior Digital Marketing and Growth Manager / Digital Marketing and Growth

Manager

The University of Hong Kong

Apply now Ref.: 530341 Work type: Full-time Department: Development & Alumni Affairs Office (60800) Categories: Professional & Management Hong Kong

Senior Digital Marketing and Growth Manager / Digital Marketing and Growth Manager (at the rank of Administrative Assistant I / II) in the Development and Alumni Affairs Office (DAAO) (Ref.: 530341) (to commence as soon as possible, on a two-year fixed-term basis with the possibility of renewal subject to satisfactory performance)

We are seeking a talented Senior Digital Marketing and Growth Manager in digital marketing who is a team player, creative thinker with a growth mindset, and have a genuine desire to engage with communities for business development.

The ideal candidate will have the ability to create and implement innovative digital marketing strategies that promote engagement, build strong relationships with target demographics to grow business.

Responsibilities:

  • Develop, implement, and manage our digital marketing strategy to increase our online presence and improve our marketing and fundraising efforts;
  • Use a variety of digital platforms to promote campaigns and improve our outreach efforts;
  • Engage with our target stakeholders, internal and external communities, to build strong network and forge partnerships;
  • Analyze digital data to drive long-term growth in campaigns; and
  • Conduct social media audits to ensure best practices are being used.

    • Qualifications:

  • A degree in business, marketing, communications or a related field;
  • At least 8 years' experience in digital marketing, business development, strategic planning, or similar role, which at least 3 years should be at supervisory or management level;
  • Strong understanding of digital marketing concepts, metrics and best practices;
  • Ability to analyze and interpret data to inform decision making for innovative marketing strategies and ideas;
  • Experience with B2C social media, Google Adwords, email campaigns and SEO/SEM; and knowledge of web analytics tools (e.g., Google Analytics); and
  • Excellent communication and interpersonal skills, as the role involves engaging with various stakeholders, internal and external communities.

    • Compensation and Benefits:

    A highly competitive salary commensurate with qualifications and experience will be offered, in addition to annual leave and medical benefits. The appointment will attract a contract-end gratuity and University contribution to a retirement benefits scheme, totalling up to 15% of the basic salary for the Senior Digital Marketing and Growth Manager post, and up to 10% of the basic salary for the Digital Marketing and Growth Manager post. Applicants with lower qualifications and/or less experience may be appointed as Digital Marketing and Growth Manager.

    How to Apply:

    The University only accepts online applications for the above post. Applicants should apply online and upload an up-to-date C.V. Review of applications will commence as soon as possible and continue until November 27, 2024 , or until the post is filled, whichever is earlier.

    The University is an equal opportunities employer and is committed to equality, ethics, inclusivity, diversity and transparency

    Advertised: Oct 28, 2024 (HK Time) Applications close: Nov 27, 2024 (HK Time)

    Apply now

    How to apply

    Read the full posting, then apply through the employer's own site. Applications are handled by the institution, not by AcademicGates.

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