Marketing Content Writer

Job Details

Job Location

East Hartford, CT - East Hartford, CT

Position Type

Full Time

Description

The mission of Goodwin University is to educate a diverse student population in a dynamic environment that aligns education, commerce, and community. Our innovative programs of study prepare students for professional careers while promoting lifelong learning and civic responsibility. As a nurturing university community, we challenge students, faculty, staff, and administration to fully realize their highest academic, professional, and personal potential.

Position Description Summary/Purpose :

Are you someone who finds purpose in writing? If you like to create compelling copy that keeps readers engaged and informed, then this position could be for you! We're looking for a storyteller who can connect with readers in support of Goodwin University and University of Bridgeport's recruitment efforts. As Marketing Content Writer, you will be immersed in a lively team environment where creativity thrives. Join our fun and creative team while enjoying a hybrid (on-ground/work from home) schedule!

Essential Job Functions/Primary Responsibilities :

(The essential functions or duties listed below are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position.)

Creates engaging, persuasive writing for the University's enrollment/marketing/recruitment needs (email communication, blog, website, print, and press releases, etc.)

Interview and write graduate success stories for the blog

Contributes creative ideas during team brainstorming sessions

Special projects and other duties as assigned

Other Functions :

Performs similar or related work as required, directed or as situation dictates.

Continues professional development and training; keeps current with trends.

Assists other department staff as needed to promote a team effort.

Conducts all work in a safe manner and all work safety practices are followed.

Knowledge, Ability and Skill :

Strong writing skills (creative, narrative, and persuasive)

Excellent grammar skills; strong proofreader and editor

Creative thinker, proactive, and a self-starter

Team player with strong communication skills

Understands the University's goals and initiatives

Attention to detail and accuracy; strong organizational and planning skills

Ability to multitask and handle shifting priorities

Qualifications

Education, Training and Experience :

Bachelor's degree required in related field

Must provide samples of narrative/persuasive writing with application submission

Familiarity with MS Office programs (Outlook, Word, Excel, and PowerPoint)

Associated Press Stylebook and New York Times Manual of Style (preferred)

Basic photography skills (preferred)

Basic understanding of SEM/SEO (preferred)

Familiarity with Word Press (preferred)

Special Requirements :

Valid Driver's license and insured vehicle.

Physical and Mental Requirements :

Work Environment None Under 1/3 1/3 to 2/3 Over 2/3

Outdoor Weather Conditions X Work with fumes or airborne particles X Work near moving mechanical parts X Risk of electrical shock X Vibration X

Physical Activity None Under 1/3 1/3 to 2/3 Over 2/3

Standing X Walking X Sitting X Talking & Hearing X Using hands/fingers to handle/feel X Climbing or balancing X Bending, pulling, pushing X Driving X

Lifting Requirements None Under 1/3 1/3 to 2/3 Over 2/3

Up to 10 pounds X Up to 25 pounds X Up to 50 pounds X Up to 75 pounds X Up to 100 pounds X Over 100 pounds X

Vision Requirements:

X Close vision (i.e. clear vision at 20 inches or less)

X Distance vision (i.e. clear vision at 20 feet or more)

X Color vision (i.e. ability to identify and distinguish colors)

X Peripheral vision (i.e. ability to observe an area that can be seen up and down or

left and right while the eyes are fixed on a given point)

X Depth perception (i.e. three-dimensional vision, ability to judge distances and

spatial relationships)

No special vision requirements

Full-Time Employee Benefits:

Medical Insurance

Dental Insurance

Vision Insurance

Pet Insurance

401k employer match

Employee & dependent life insurance

Great tuition benefits for employee, spouse & dependents

PTO program

Flexible work schedules / work from home opportunities

(This job description does not constitute an employment agreement between the employer and employee. It is used as a guide for personnel actions and is subject to change by the employer as the needs of the employer and requirements of the job change.)