Limited Term Appointment - Marketing

Wilfrid Laurier University


June 3, 2022


Limited Term Appointment - Marketing

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Date: May 6, 2022

Location: Waterloo, CA

Company: Wilfrid Laurier University

Faculty/Academic Area: Lazaridis School of Bus. & Econ.

Department : Lazaridis Business (Marketing)

Campus: Waterloo

Employee Group: WLUFA

Requisition ID: 3529

Limited Term Appointment – Marketing

The Lazaridis School of Business & Economics (Lazaridis School) at Wilfrid Laurier University invites applications for a one-year Limited Term Appointment at the rank of Lecturer/Assistant Professor in the Marketing area, commencing September 1, 2022. This position is subject to budgetary approval.

The Lazaridis School of Business & Economics has over 150 full-time faculty and more than 6000 undergraduate and graduate students on campuses in Waterloo and Brantford, and a location in Toronto, Ontario. With a mission to achieve excellence in management education, the school offers undergraduate and graduate degrees, including Honours BBA, MBA, MFin, MMA and PhD. Laurier's undergraduate and graduate business programs are AACSB accredited. For more information, please visit https:// www.

Waterloo, Ontario is a highly innovative and dynamic region. It is the home to a number of leading high technology firms, insurance companies and educational/research institutions (e.g. University of Waterloo, the Balsillie School of International Affairs and the Perimeter Institute for Theoretical Physics).

The Lazaridis School of Business & Economics is also home to the Lazaridis Institute, which helps Canadian technology companies reach their next level of growth through world-class programs; leading-edge research in innovation, management and disruption in the tech ecosystem; and the connection of international research, best practices in global scaling, and curriculum. https:// www. .

The successful candidate will be primarily responsible for teaching core and elective Marketing courses / coordinating Marketing course(s) in the Bachelor of Business Administration (BBA), Master of Business Administration (MBA) programs and engaging in service activities for the Marketing area.

Applicants for this position must have the following qualifications:

  • Degree Information: Minimum of a Masters or MBA degree.
  • Evidence of teaching excellence at the undergraduate and/or graduate (MBA) levels: Applicants should demonstrate evidence of a strong teaching record through teaching evaluations, testimonials, peer evaluation, teaching award nominations, etc.
  • Ability to teach a broad range of courses in the Marketing Area will be of critical importance. The courses offered by the Marketing Area include Introductory Marketing, Marketing Research, Marketing Strategy, Consumer Behavior, High-tech Marketing, Services Marketing, Social Media Marketing, International marketing, B2B Marketing, Brand Communications/ Management, Marketing Communications, Sales Management, Marketing and Society, and Retail Management. Applicants are encouraged to clearly identify their prior experience, and ability to teach (any of) the above-mentioned courses both at the BBA and MBA levels.
  • Demonstrated ability to deal with student management issues such as timely grade assessments and academic misconduct
  • Proven ability to deal with in-class and out of class technology including remote teaching technology such as Zoom (Note: All classes are currently held in person and not remotely)
  • Verifiable capacity to work as part of a faculty teaching team to ensure consistency across classes in a multi-section course including but not limited to: teaching coordinated course content, meeting deadlines for drafting assignments and examinations, meeting deadlines for marking assignments and examinations, and meeting deadlines for return of assignments and examinations
  • University-level experience teaching in a large class business school environment
  • Willingness and capacity to take on substantial service responsibilities within the Marketing area as may be required: Such activities may include course coordination, committee membership, student mentoring, etc.
  • Applicants should either be actively engaged in conducting and disseminating research by publishing articles/cases/books, attending conferences, reviewing papers and books; or engage in industry professional activities including consulting, advice, boards of director activities, professional events that focus on the practice of business, management, and related issues, other activities that place them in direct contact with business or other organizational leaders.
  • Applications must include:

  • A letter of application
  • A curriculum vitae
  • A statement regarding teaching experience and interests (clearly indicate the courses you are able to teach)
  • Names of at least three academic referees and their contact information
  • Only complete applications will be considered. All applications must include the Position Number 2022-09, and should be addressed to:

    Dr. Sapna Isotupa

    Associate Dean of Business: Faculty Development & Research

    Lazaridis School of Business & Economics

    Wilfrid Laurier University

    Waterloo, Ontario, N2L 3C5


    Electronic applications should quote Position Number 2022-09

    Deadline for applications is June 3, 2022.

    Wilfrid Laurier University is committed to equity and values diversity. Laurier is committed to increasing the diversity of faculty and staff and welcomes applicants from qualified members of the equity-deserving groups. Indigenous candidates who would like to learn more about equity and inclusive programming at Laurier are welcome to contact the Office of Indigenous Initiatives at Candidates from other equity-deserving groups who would like to learn more about equity and inclusive programming at Laurier are welcomed to contact Equity and Accessibility at

    All qualified candidates are encouraged to apply; however, as per Canadian immigration laws, Canadians and permanent residents will be given priority. To comply with the Government of Canada's reporting requirements, the University is obligated to gather information about applicants' status as either Permanent Residents of Canada or Canadian citizens. Applicants need not identify their country of origin or current citizenships, however, all applicants must include one of the following statements in their cover letter:

    Yes, I am a current citizen or permanent resident of Canada;

    No, I am not a current citizen or permanent resident of Canada

    Members of the designated groups must self-identify to be considered for employment equity. Candidates may self-identify, in confidence, to Michael Lisetto-Smith, Senior Administrative Officer ( Further information on the equity policy can be found at https: // www. equity.html.

    Applicants are encouraged to address any career interruptions or special circumstances that may have affected their record of research and teaching, in accordance with SSHRC and NSERC definitions and guidelines. To obtain a copy of this job description in an accessible format, please contact Justine MacNeil (

    The Lazaridis School of Business & Economics wishes to thank all applicants for their interest. All nominations and applications shall be reviewed and considered under a set of criteria established by the Search Committee and a short list of candidates shall be interviewed. Only those applicants selected for the short list will be contacted.

    Wilfrid Laurier University endeavors to fill positions with qualified candidates who have a combination of education, experience, skills and abilities to successfully perform the duties of the position while demonstrating Laurier's Employee Success Factors.

    Equity, diversity and creating a culture of inclusion are part of Laurier's core values and central to the Laurier Strategy. Laurier is committed to increasing the diversity of faculty and staff and welcomes applications from candidates who identify as Indigenous, racialized, having disabilities, and from persons of any minority sexual and gender identities. Indigenous candidates who would like to learn more about equity and inclusive programing at Laurier are welcomed to contact the Office of Indigenous Initiatives. Candidates from other equity deserving groups who would like to learn more about equity and inclusive programing at Laurier are welcomed to contact Equity & Accessibility. We have strived to make our application process accessible, however if you require any assistance applying for a position or would like this job posting in an alternative format, please contact Human Resources. Contact information can be found at Apply-/

    Should you be interested in learning more about this opportunity, please visitwww. for additional information and the online application system. All applications must be submitted online. Please note, a CV and letter of introduction will be required in electronic form.

    Lau rier'smandatory vaccination policy remains in effect at this time and will remain in effect until May 1. Effective May 1st, in step with Ontario Public Health restriction easements, Wilfrid Laurier University will pause its proof of vaccination and mask requirements. While proof of vaccination requirements will be paused May 1, Laurier community members should remain up to date with their COVID-19 vaccinations, including booster doses, as recommended by public health. The university reserves the right to re- implement the vaccination requirement at any time in response to public health conditions.

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    About the employer

    Origin of Wilfrid Laurier University can be traced back to the establishment of the Evangelical Lutheran Seminary in Waterloo in 1911. The Waterloo Lutheran University was renamed as Wilfrid Laurier University in 1973 in honour of Canada's seventh Prime Minister,...