Associate Director of Annual Giving
Job no: 517555
Position Type: Staff Full Time
Campus: UMass Boston
Department: VC-University Advancement
Pay Grade: 32
Date opened: 23 Jan 2023 Eastern Standard Time
Applications close: 10 Feb 2023 Eastern Standard Time
General Summary:
The Associate Director of Annual Giving reports to and works with the Director
of Annual Giving to design and implement an institution-wide comprehensive
annual giving program that aims to grow annual giving participation rates and
dollars raised. Utilizing direct mail, e-mail, phone-a-thon, prospect visits,
digital media, and the Chancellor's Council leadership giving society, the
incumbent will work to gain philanthropic support from alumni, faculty/staff,
students, parents, and friends. The incumbent will be responsible for
establishing new programs, as needed, to support the mission of the
university. The Associate Director will collaborate with other members of the
front-line fundraising and alumni engagement team, as well as administration
and academic units, on outreach and will work with each member individually to
maximize efforts to raise both annual gifts and leadership gifts within each
college or school at the university.
Examples of Duties:
Partner on a marketing and solicitation strategic plan to increase alumni
participation, membership and giving to the Chancellor's Council
leadership giving society, with a focus on growing the leadership gift
pipeline at the University. Build membership through personal visits,
specialized direct mail/e-mail, events and volunteer solicitation, in
concert with the council's volunteer leadership;
Work collaboratively with Advancement Communications and outside vendors
to conceptualize, design and implement fundraising communication pieces
that solicit current use and endowed annual gifts for the university;
establish an annual communication theme, create and maintain a
communications calendar and make production schedules for each planned
communication;
Build a portfolio of annual fund prospects by making five to seven (5-7)
visits per month; implement and measure efforts to upgrade annual gifts
from alumni, faculty and staff, parents, students and, in particular, to
increase numbers within each giving level from $1 to $999; identify annual
giving prospects who can be cultivated for Chancellor's Council asks
($1,000.00 plus);
Work collaboratively with Advancement Communications and annual giving
colleagues on email marketing; social media and digital giving strategy,
including building and designing marketing pieces, and leveraging social
media to increase engagement and promote our fundraising message. Provide
logistical support for annual giving campaigns, including maintaining
associated webpages and online giving forms. Look for opportunities to use
technology in new ways to advance our mission;
Collaborate with director and outside vendor on the management of phone-a-
thon program. Ensure adequate staffing, participation, and strategy for
phone-a-thon outreach. Seek to increase the number of constituents
solicited and dollars raised by phone;
Work closely with Alumni Engagement and the appropriate colleagues to
encourage reunion giving by helping to recruit and run reunion giving
efforts; participate in monthly reunion committee meetings and staff
reunion weekend;
In conjunction with the Director and leadership gift officers, establish
and develop a robust Parent and Family Program, creating a pipeline of
donors to the annual fund and the Chancellor's Council;
In collaboration with the Director, and Alumni Engagement team, enhance
and expand the student giving program creating a pipeline of donors to the
annual fund and the Chancellor's Council;
Collaborate with the director to enhance and expand the faculty and staff
giving program, creating a pipeline of donors to the annual fund and the
Chancellor's Council;
Assist in preparing records, reports and trends analysis of giving,
including number of donors, dollars pledged, and monies received, both
overall and by college/department, number of payroll donors, both overall
and by college/department and compare data to previous fiscal year totals;
Assist the Director with planning and execution of special events, and
participate in special events associated with development and other
university activities to strengthen relationships and support the overall
mission of the university;
Assist in special projects assigned by the Director of Annual Giving and
Vice Chancellor, as needed;
Perform other duties as assigned.
Qualifications:
Bachelor's Degree and a minimum of 3 years of professional experience working
in a development office or in annual giving required, with higher education
experience preferred. Proficiency with Microsoft Office Suite and desktop
publishing applications required. Demonstrated experience working with
Constituent Record Management (CRM) systems, website and email marketing
systems, and social media platforms preferred. Ability to work early mornings,
occasional evenings and weekends, as required. The incumbent must have a valid
driver's license and have reliable transportation in order to meet alumni,
prospective donors, and attend events.
Knowledge, Skills, and Abilities :
Demonstrated knowledge of the best practices and principles associated
with fundraising in higher education; including the use direct mail,
e-solicitation, phone solicitations, and social media;
Results oriented individual who demonstrates the ability to work well with
people at all levels of the university;
Ability to work collaboratively with a diverse population of alumni,
families and other constituent groups;
Ability to work enthusiastically and effectively with stakeholders,
including Dean's, department chairs, program directors and university
executive staff;
Ability to maintain a high level of confidentiality;
Strong written and oral and written communication skills;
Strong analytical, organization and problem-solving skills;
Ability to manage multiple tasks simultaneously;
Ability to supervise, prioritize and delegate work as required to
assistants, vendors and student workers;
Is this job required to be on-call? no
Application Instructions:
Please apply online with your resume, cover letter and list of three
professional references.
Review of candidates will begin following the application closing date.
Only Internal candidates in the Professional Staff Bargaining Unit will be
considered during the first 10 business days of the posting. All other
candidates will be considered after that period.
Salary Ranges for the appropriate Pay Grade can be found at the following
link:
Grade:32
Salary Ranges
This is an exempt union position.
All official salary offers must be approved by Human Resources.
UMass Boston requires all employees to be vaccinated against COVID-19 and to
confirm proof of their vaccination status. Exemptions from the vaccine
requirement will be permitted only for qualifying religious or medical
reasons.
Applications close: 10 Feb 2023 Eastern Standard Time