Assistant Director of Fan Engagement

Sacred Heart University
March 17, 2023
Offerd Salary:Negotiation
Working address:N/A
Contract Type:Other
Working Time:Negotigation
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Assistant Director of Fan Engagement

About Sacred Heart University:

As the second-largest independent Catholic university in New England, and one of the fastest-growing private doctoral institutions in the U.S., Sacred Heart University is a national leader in shaping higher education for the 21st century. SHU offers nearly 90 undergraduate, graduate, doctoral and certificate programs on its Fairfield, Conn., campus. Sacred Heart also has a campus in Dingle, Ireland, and offers online programs. More than 10,000 students attend the University's nine colleges and schools: Arts & Sciences; Communication, Media & the Arts; Social Work; Computer Science & Engineering; Health Professions; the Isabelle Farrington College of Education & Human Development; the Jack Welch College of Business & Technology; the Dr. Susan L. Davis, R.N., & Richard J. Henley College of Nursing; and St. Vincent's College. Sacred Heart stands out from other Catholic institutions as it was established and led by laity. The contemporary Catholic university is rooted in the rich Catholic intellectual tradition and the liberal arts, and at the same time cultivates students to be forward thinkers who enact change-in their own lives, professions and in their communities. The Princeton Review includes SHU in its Best 388 Colleges-2023 Edition, and Best Business Schools-2022 Edition. Sacred Heart is home to the award-winning, NPR-affiliated radio station, WSHU, a Division I athletics program and an impressive performing arts program that includes choir, band, dance and theatre. www.

View SHU's Faculty Experts Here

Job Description:

The Assistant Director of Fan Engagement will lead departmental efforts for fan experience initiatives at Sacred Heart ice hockey games. This person will be a main driver in giving our fans a one-of-a-kind experience at the Martire Family Arena. This position works crossfunctionally and reports to the Director of Athletic Communications and Marketing with a focus coordinating and executing marketing plans for men's & women's ice hockey, which are designed to meet the department's goals for revenue and attendance.

Responsibilities Include:

  • Collaborate and ideate with other members of the External team to create unforgettable moments for our fans at the Martire Family Arena.
  • Primary contact for ice hockey fan engagement, include planning and executing event presentation activities such as writing game scripts and timelines as well as supervising game day staff.
  • Work closely with our In-Venue Team to create and execute all script elements of assigned sports; to continually enhance the fan experience at Sacred Heart Athletics ice hockey home games.
  • Develop and execute student promotions, and giveaways, to increase game day experience.
  • Oversight of Big Red, the SHU athletics mascot, for home games.
  • Work with the assistant director of marketing to implement and execute game-night themes to increase revenue, fan engagement and attendance.
  • Arrange for in game and warm up house music.
  • Oversee student intern on game day in addition to overseeing assignments for game presentation, fan experience and community and campus engagement.
  • Other Duties as assigned
  • Requirements:

    Knowledge and Skills Needed:

  • Bachelor's degree with related experience in fan engagement, marketing or similar field.
  • Significant experience working in a marketing and promotions atmosphere.
  • Experience developing written marketing and promotions plans and coordinating special events.
  • Knowledge of Microsoft Office and similar computer programs.
  • Strong written and oral communication skills
  • Additional Information:

    Statement of Personal & Organizational Responsibility for Inclusive Excellence

    Inclusive Excellence is the recognition that our institution's success is dependent on how well we value, engage, and include the rich diversity of students, staff, faculty, administrators, alums, and surrounding community. It is a mastery of inclusion that fosters a consistent sense of belonging. Inclusive Excellence is aspirational and is the pillar that guides the mission, vision, and function of this unit.

    To achieve Inclusive Excellence, our personal and organizational responsibilities are to:

  • Actively promote a collegial environment and consciously apply our mission and values to create a culture of inclusion and belonging; a safe space where all may thrive and succeed.
  • Participate in educational and developmental activities to increase awareness and competencies of issues related to diversity, equity, inclusion, and belonging; apply that understanding to guide your approach to all aspects of your job and the community as a whole.
  • Demonstrate that we are "Stronger Together" as described in the Office for Inclusive Excellence statements.
  • Application Instructions:

    Please apply online, faxes and emails will not be accepted. A cover letter is appreciated.

    Sacred Heart University is a space that respects and embraces differences, recognizes the unique contributions that individuals can make, and creates a community that maximizes the potential of all faculty and staff. As an equal opportunity employer, we encourage applications from qualified candidates who reflect the wider world in which we live.

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