10 - Davenport Campus - Davenport, IA
4 Year Degree
Up to 50%
The Admissions Counselor participates in developing, implementing and
analyzing college and campus strategies for prospective student recruitment,
engagement, admissions and matriculation advisement, external alumni and
higher education relationship development, as well as external recruiting
events and programs to achieve the College's overall and campus specific
recruitment and matriculation objectives.
Responsible to the Campus Director of Admissions and has a support
responsibility to all other departments and college personnel as necessary.
SPECIFIC DUTIES AND RESPONSIBILITIES
The Admissions Counselor will:
In collaboration with Admissions and stakeholder department staff,
participate in implementing the College's prospective student and alumni
recruitment programs and community and on-campus events (homecomings,
campus visits and “Day in the Life” alumni programs).
Understand and communicate Palmer's history, mission, vision, values,
advantages, academic programs, financial aid opportunities, and college
and campus activities, particularly as this information relates to
For assigned territories or populations, create and implement recruitment
plans for campus, local, regional and college-wide territories, including
program content, event and institutional visit itineraries, travel
schedules, and budgets; prepare and submit for approval, expense reports
and after-action reports.
Execute recruitment strategies for homecomings, career day, and college
fairs in the community and recruitment territory.
Travel to represent Palmer College of Chiropractic at university career
fairs, high school college fairs, alumni and other stakeholder recruitment
events, professional conventions, and other programs.
Understand and deliver recruiting presentations to prospective students
and their families, alumni, feeder school administrators and counselors
and faculty and other market populations.
Interview and advise prospective students on academic entrance
requirements, admission information and other personal matters related to
the educational process.
Maintain consistent communication with prospective students in an
informed, professional, prompt and supportive manner.
Review student applications and assist students with progression towards
matriculation based on established criteria.
Research and establish relationships with college and university
administrators, advisors and faculty to identify presentation,
collaboration and articulation agreement opportunities.
Establish relationships with Palmer alumni in order to partner with them
to execute recruitment strategies for prospective students. Identify
alumni willing to mentor prospective students as part of the “Day in the
Life” of a chiropractor and similar programs.
For assigned territories and population markets, enter into the Customer
Relationship Management database, accurate and current tracking data about
prospective student contacts, activities, inquiry conversion efforts,
communications and other recruitment and admissions programs and
Prepare individual performance reports on admissions activities within the
department's operating goals and objectives. Adopt methods and procedures
to enhance operations and results, as appropriate to the department and
Participate in training and professional development opportunities as
Perform all responsibilities in a manner that fully complies with Palmer
College's Equal Opportunity/Affirmative Action policy.
Perform other duties as assigned.
KNOWLEDGE, SKILLS, AND ABILITIES
Understands higher education student recruitment, admissions marketing,
and enrollment management profession in a professional not-for-profit,
degree granting environment.
Well-developed presentation and relationship building capabilities in
order to effectively communicate the value of a Chiropractic professional
Ability to professionally represent Palmer College of Chiropractic at all
Ability to travel as needed for recruitment events; work various hours as
job requires, including occasional nights/weekends
Ability to establish and maintain effective working relationships with
prospective students, alumni and employees.
Ability to work independently, with goal-oriented initiative, and
implement decisions and develop contingencies that focus on results and
Ability to communicate (written and orally) effectively;
Ability to perform assigned duties with time pressures and frequent
interruptions and maintain concentration for significant periods of time;
Ability to use general office equipment, personal computers and various
EDUCATION AND EXPERIENCE
Bachelor's degree and 1-5 years of experience in admissions or enrollment at
higher education institutions; related marketing or soft sales experience may
be considered. A combination of education and relevant experience may be
considered. Admissions Counselor level I, II, or III will be considered
depending on level of experience.
PHYSICAL REQUIREMENTS AND WORK ENVIRONMENT
Perform sedentary to light work in a ventilated, lighted and temperature-
Frequent need to stand, stoops, walks, sit, lift objects up to 40 lbs.,
and perform similar actions during the work day.
Up to 50% travel is required.